Community Solar RIsing: part 2
The Customer Acquisition Challenge
The Community Solar customer acquisition process seems simple enough – the customer prospect provides their utility account information and mailing address, you add the account to the subscriber list for the solar farm and you’re good to go, right?
In fact, the customer acquisition process for Community Solar poses several significant operational challenges. Hansen Community Solar expert Shiva Gowrinathan outlines what Hansen sees as key steps and the corresponding customer acquisition processes that help Community Solar service providers achieve operational success when starting and growing Community Solar businesses.
Read This COMMUNITY SOLAR RISING POV PAPER To Learn:
- The five key steps in the customer acquisition process
- The distinct operational challenge each key process presents
- Options for collecting historical usage of Community Solar prospects
- Ensuring that a prospect conforms with the solar farm requirements