Skip to content

Interview with Andrew Hansen, Global CEO & Managing Director of Hansen Technologies Ltd

News Interview with Andrew Hansen, Global CEO & Managing Director of Hansen Technologies Ltd
Hansen News
Written By

Hansen News

August 21st, 2024

Q:        Andrew, thank-you for joining me today. Let’s start with the overall goal of Hansen. Can you share the company’s long-term vision?

A:        Hansen’s long-term vision is to build a sustainable, profitable business by diversifying across regions and industries. We focus on managing critical data to help customers transition through digital changes and deliver successful, customer-centric projects.

 

Q:        Can you tell us more about the markets you operate in?

A:       We operate in the Energy & Utilities and Communications & Media sectors. We’re seeing significant growth in these areas, with the global market for Customer Information Systems in Energy & Utilities growing at ~13% CAGR and IoT devices in Communications & Media expected to almost triple by 2033. Despite our strong Australian roots, we’ve successfully expanded our reach globally over the past decade.

 

Q:      Let’s talk about your revenue streams. How predictable are they?

A:        Our revenue is highly predictable and recurring. Excluding powercloud and our data centre which closed at the end of FY24, our revenue has increased by 8.2% since FY23. Our Applications and Support Revenue, which is contractual revenue recognised evenly over the contract term plus configuration, implementation and customisation, is up 6.9% since FY23 and 7.7% CAGR since FY19 excluding powercloud and our data centre.

 

Q:      How has the Energy & Utilities segment performed recently?

A:        Excluding powercloud, our Energy & Utilities segment has grown 14.7% to $183.2m from FY23, driven by strong organic growth across all regions. This sector has performed exceptionally well, but we anticipate the Communications & Media segment also perform well in FY25. Our Energy & Utilities products primarily serve Tier 1 and 2 companies, with strong presences in North America, Northern Europe, the UK, and Australia.

 

Q:      And what about the Communications & Media segment?

A:        Our Communications & Media revenue is $148.9m, up 1.2%, with APAC showing strong growth of 12.6%. Unlike Energy & Utilities, which is driven by regulatory needs and rapid change, the Communications & Media sector has been cautious with large-scale investments post-COVID. However, we expect a solid global performance in FY25, with several new opportunities in progress.

 

Q:      Consistent cash generation is vital for any business. How has Hansen managed this over the years?

A:        Hansen has a 50-year track record of consistent cash generation. As of 1H24, we were net cash positive, having rapidly paid down our borrowings from the successful acquisition of a business in 2019. Our leverage ratio at the end of FY24 remains very low at 0.3x, and we’ve already paid down $12 million of the initial borrowings used to acquire powercloud. We think it’s important that profits translate into cash generation and this is something Hansen has consistently achieved for decades.

 

Q:      Speaking of powercloud, can you give us a recap of that acquisition?

A:        The German market has been one that we’ve been interested in for some time. Whilst there is work to be done to turn the business around, we’ve done it before and are confident in our plans to progress the business. We remain optimistic that by Q4 FY25 the business will be EBITDA positive.

 

Q:      What was the strategic rationale behind the powercloud acquisition?

A:        The rationale behind acquiring powercloud was to leverage its retail platform and expand our presence in the DACH region, especially Germany. This move positions us to capitalise on market changes, such as the rollout of smart meters and the end of SAP’s legacy product support, in a key economic market we’ve been eyeing for some time.

 

Q:      Can you talk a little more around the powercloud integration into Hansen?

A:        It’s 101 Hansenisation. We are placing Hansen-like rigor around processes, looking to improve resource planning and productivity metrics, and establish clear ROI for R&D activities. We are beginning to see cost-saving benefits from natural synergies and good business practices. Again, it’s early days, and it’s a turnaround, but we are underway.

 

Q:      Let’s shift to recent leadership changes. Can you discuss the recent restructuring at Hansen?

A:        The Hansen business has grown significantly over the last 10 years and these leadership changes position us for further growth both organically and inorganically and with careful succession planning at all levels.

Niv Fernando, our Chief Strategy Officer, has rejoined us and will focus on strategic M&A and further organic growth, while David and Scott will independently manage their respective verticals.

Graeme Taylor’s role as our former CEO, concluded from the 30th of June, having played a pivotal role in our recent restructuring efforts.

I’ve resumed the broader role of CEO & Managing Director and will continue to focus on strategic initiatives and providing overall guidance at the Executive level but with Niv focused on M&A and David and Scott managing the day-to-day operations of our two verticals.

You will recall that John May our former American President is now assisting us with the powercloud integration as the Managing Director of that business. We may look to engage Graeme on strategic projects in the future.

 

Q:      What do these changes mean for your overall strategy moving forward?

A:        Each vertical is significant in its own right and requires individualised attention. We’re very fortunate to have such strong talent in the organisation that can step into these roles and help drive organic growth moving forward. Niv as a seasoned Hansen’ite is already working on our M&A strategy and was pivotal with many of our previous acquisitions.

 

Q:      This is good time to ask about Hansen’s M&A strategy and the opportunities that exist in the market.

A:        We’re seeing lots of opportunities and some are progressing. As always, we are assessing several interesting opportunities in different parts of the world. Valuations are varied but we have been, and will continue to be, in many data rooms. It’s definitely a buoyant market for potential acquisitions.

 

Q:      Let’s discuss the competitive landscape. How does Hansen view the competition from new entrants in the Energy & Utilities market?

A:        New entrants in any market are beneficial helping drive innovation and keep the industry dynamic. Hansen remains focused on our customers and their needs, continuously evolving our products and solutions. We’ve maintained this customer-centric approach for over 50 years and will continue to balance industry expertise with innovative thinking.

 

Q:      How does Hansen’s technology stack up against these new entrants?

A:        Hansen offers both full-stack and modular solutions, providing greater options for our customers. The software we provide particularly in Northern Europe and the Nordics truly is Market leading and our best-in-breed CPQ software provides a fantastic bridge between our Energy & Utilities and Communications & Media customers.

 

Q:      With these new entrants also looking to expand, do you see any risks to Hansen planned growth?

A:        New players come into a market when that market is itself in a dynamic and buoyant state. At Hansen, our growth is not reliant on just new customer growth. Our strategic approach to grow spans organic growth from our current customers, new customers and our M&A strategy.

Hansen’s growth also does not just come from the Energy and Utilities sector but also from the Communications & Media sector. It’s important shareholders remember we play in two very different and dynamic industries.

 

Q:      How does Hansen compare to some of the more local existing players in the market?

A:        Existing local players tend to concentrate on Tier 2 and 3 energy markets, primarily in Australia and the UK. In contrast, Hansen focuses on Tier 1 and 2 markets globally, across both Energy and Communications. Our diversified portfolio across customers, countries, and services reduces our risk exposure and helps ensures financial stability.

 

Q:      Finally, what are your expectations for the future?

A:        We’re excited about the future and confident in our strategic direction. We expect further growth, driven by increased demand in the energy industry and a pickup in the communications sector. Today we guided to 5-7% organic growth in revenue and reaffirmed our stance that we expect powercloud to be profitable towards the end of FY25. We appreciate the support of our shareholders.

 

END

Thank you, Andrew

 

Interviewer: Peter Beamsley, Head of Investor Relations

Authorised by the Board of Hansen Technologies Limited

1. What does “modernise with precision” mean for Tier-1 telecom operators?

“Modernise with precision” describes a low-risk, targeted approach to BSS/OSS modernisation where operators upgrade only the parts of their digital stack that create the greatest impact. Instead of embarking on high-risk, multi-year full-stack replacements, Tier-1 telcos selectively introduce cloud-native BSS/OSS, API-driven telecom architecture, AI-ready data layers, and TMF-compliant BSS components.
This modular strategy reduces cost and disruption, allowing operators to strengthen areas such as product agility, order orchestration, customer experience, and operational efficiency while maintaining stability in core environments. It aligns directly with TM Forum’s Open Digital Architecture (ODA), which encourages a composable, interoperable, future-proof approach to telco transformation.

2. Why is time-to-market so important for telecom monetisation today?

Telecom monetisation increasingly depends on the ability to respond quickly to new commercial opportunities – from enterprise IoT solutions and digital services to 5G monetisation, wholesale partnerships, and B2B vertical offerings. In this environment, operators that can design, package, and activate new services in days rather than months gain a clear revenue advantage.
Legacy catalogues, rigid product hierarchies, and tightly coupled BSS architectures make rapid innovation difficult. Modern operators therefore prioritise catalog-driven architecture, agile/composable BSS, and cloud-native BSS capabilities to give business teams control over offer creation without relying on long IT delivery cycles. Faster launch cycles = faster monetisation.

 

3. What is slowing down product launch cycles for many telcos?

The primary obstacles are deeply entrenched in legacy architecture: hard-coded product models, outdated catalogues, nonstandard integrations, and heavy IT dependencies. These constraints slow down even minor product changes, creating friction between commercial teams and IT.
Modern telcos are replacing these bottlenecks with TMF-compliant BSS, cloud-native catalogues, API-driven BSS integrated via TMF Open APIs, and low/no-code configuration tools. These solutions allow product owners to create and test offers independently, ensuring the Digital BSS backbone supports true agility.

4. How can telecom operators reduce order fallout and manual intervention?

Order fallout typically stems from fragmented systems, inconsistent data models, and brittle custom integrations across BSS/OSS chains. When orchestration spans numerous legacy systems, even small discrepancies can cause orders to fail.
Operators can dramatically reduce fallout rates by adopting zero-touch service orchestration, modern order management modernisation, end-to-end automation, and a unified data model across their Digital OSS and Digital BSS layers. Cloud-native telecom systems and order orchestration for telecom remove reliance on manual rework, minimise delays, and improve service accuracy – all essential to delivering predictable customer experiences.

5. Why is accuracy so important for B2B and wholesale customer experience?

For enterprise and wholesale customers, trust is built on precision. A single misquote, incorrect configuration, or missed activation can lead to delays, SLA breaches, revenue disputes, and strained relationships. These segments rely on highly controlled, predictable fulfilment processes – particularly as operators expand into 5G edge services, network slicing, managed security, and outcome-based contracts.
Improving accuracy requires strengthening the underlying architecture – through modern CPQ for telecom, clean data models, cloud-native BSS/OSS, and robust API-driven telecom architecture. When quoting, ordering, provisioning, and billing are accurate, customer satisfaction increases naturally.

6. How does cloud, AI, and API-driven architecture support telecom modernisation?

Cloud-native platforms provide the scalability, flexibility, and deployment speed needed to support modern telecom services. AI introduces intelligence into operations, enabling predictive analytics, anomaly detection, and proactive assurance. APIs – especially TMF Open APIs – ensure new components integrate cleanly with legacy systems.
Together, AI-powered BSS/OSS, cloud-native architecture, and API-driven integration create a digital foundation that supports continuous innovation, reduces technical debt, and enables operators to deliver new services more efficiently. This trio is central to future-proofing the telco stack.

7. What is TM Forum’s Open Digital Architecture (ODA) and why does it matter?

TM Forum’s Open Digital Architecture (ODA) is an industry-standard framework designed to help telcos simplify, modularise, and modernise their BSS/OSS environments. ODA promotes interoperability, composability, and openness so operators can integrate new capabilities without heavy customisation or vendor lock-in.
For Tier-1 operators, ODA serves as a blueprint for transitioning from monolithic legacy stacks to cloud-native, API-driven, modular BSS/OSS infrastructure. By adopting ODA-aligned solutions, operators speed up integration, lower deployment risk, and reduce long-term operational cost.

8. How is Hansen involved in TM Forum and ODA?

Hansen aligns its architecture directly to TM Forum’s ODA principles and has contributed to the development of one of TM Forum’s recognised industry standards. This reinforces a commitment not just to following best practices, but to shaping them.
Hansen’s portfolio of cloud-native, AI-powered, API-driven Digital BSS/OSS modules is built on TMF Open APIs and composable design principles. This ensures seamless interoperability in multivendor environments and helps operators modernise safely and incrementally.

9. Can operators modernise their BSS/OSS without a full-stack replacement?

Yes – and in fact, most Tier-1 operators now prefer incremental transformation. Full-stack replacement is high risk, slow, and expensive. By contrast, modular modernisation allows operators to introduce new BSS/OSS capabilities – catalogues, orchestration layers, charging engines, customer management, monetisation components – without destabilising the existing ecosystem.
This approach reduces risk, accelerates value, and aligns with ODA’s principles of composability and openness. Operators can modernise at their own pace while still maintaining service continuity.

10. How does modular modernisation reduce risk?

Modular transformation focuses on improving specific parts of the architecture – such as product agility, order accuracy, unified data, or 5G monetisation – without changing everything at once. Each module is integrated, tested, and scaled independently, which reduces disruption and improves predictability.
It also allows operators to retire legacy systems gradually, reducing technical debt over time while still realising near-term efficiency and revenue gains. This is why agile/composable BSS is now the preferred model for Tier-1 telecom transformation.

11. What operational improvements can telcos expect from a unified data model?

A unified, AI-ready data model brings real-time visibility across commercial and operational processes, enabling faster decision-making and more reliable service execution. It also allows operators to detect issues earlier, automate root cause analysis, and reduce order fallout.
This consistent data foundation is essential for AI-powered BSS/OSS, predictive assurance, next-best-action recommendations, and advanced analytics. It ultimately improves operational efficiency, accuracy, and customer experience – three core pillars of modern telecom performance.

12. Why is Customer Experience (CX) tightly linked to operational excellence?

Most customer experience problems – delays, incorrect orders, billing errors, missed SLAs – originate from inefficiencies within the internal BSS/OSS engine. When operators modernise their Digital BSS/OSS processes, eliminate manual workarounds, and ensure accurate orchestration and service activation, the customer experience improves naturally.
This is particularly true for enterprise and wholesale customers, where CX is defined by precision, predictability, and contract performance. Improving CX requires improving the processes beneath it.

13. How do Hansen’s solutions fit into a Tier-1 telco transformation strategy?

Hansen provides cloud-native, API-driven, TMF-compliant, AI-powered Digital BSS/OSS modules that integrate smoothly into hybrid and legacy environments. Operators can use them to strengthen catalog agility, automate order flows, unify data, enhance monetisation, or improve service reliability – without needing to replace their entire BSS/OSS stack.
This flexibility supports transformation at the operator’s own pace, aligned to business priorities, regulatory requirements, and commercial objectives.

14. What benefits can operators expect from a layered or hybrid modernisation approach?

A layered or hybrid approach allows operators to combine existing systems with cloud-native components, enabling transformation without disruption. Key benefits include:
• Faster time-to-market for new offers
• Improved order accuracy and reduced fallout
• Lower cost-to-serve through automation
• Stronger customer experience
• Gradual reduction of technical debt
• Alignment with ODA and modular architecture principles
This approach balances stability with innovation – ideal for Tier-1 operators.

15. How do industry standards such as ODA accelerate telecom digital transformation?

Industry standards like TM Forum ODA and TMF Open APIs reduce integration complexity, promote interoperability, and give operators a trusted blueprint for modernisation. They ensure that new BSS/OSS components can plug into existing environments without custom engineering.
By reducing dependence on bespoke integrations and enabling modular deployment, standards significantly lower long-term cost and accelerate transformation across the business. They also future proof the architecture for new technologies, including AI, automation, and 5G service innovation.


 
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Phasellus vestibulum ut neque eu cursus. Donec eu lectus dictum, convallis lectus eget, porta lorem. Aliquam at lacus rutrum est viverra sollicitudin id eu diam. Sed magna diam, porttitor sed justo a, sodales convallis massa. Nam scelerisque diam in justo pharetra aliquam.